Dislex – Portuguese Dyslexia Association

The theme of this work is design and dyslexia, a subject that has not yet been explored, although it is of great interest to society and people with dyslexia.
The aim of this project is to apply design to facilitate understanding of dyslexia, improve the identity and visual communication of the Dislex Association, and create ways to minimize the impact of dyslexia on people.
The methodology of this project consists of a research phase followed by an analysis and diagnosis stage, ideation and conception, the development and prototyping of design proposals, as well as their graphic standardization. The results of the project consist of a visual identity system, integrated communication supports, promotional media, a kit for people with dyslexia and the standardization system.

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