junho 2022
This project aimed to create a visual identity for the brand “Tardogótico – Red de Investigación”, create a totally new website, as well as social networks so that the network can communicate with each other in an effective way, in order to develop two types of communications, an international congress and a seminar cycle that will take place in webinar format.
This report is the culmination of all the phases of our project where we started by giving a little understanding of our project, and what we would do in the future.
Then, an analysis phase was carried out, where we studied and understood better what our areas of work would be, delving into each one of them through theoretical foundations.
The next step was to carry out an intensive analysis of our case studies, where we analyzed projects like ours and that could help us in the future, at this stage it was analyzed from the graphic mark of each case to the supports created for the events held by the same.
Finally, we developed all the points we proposed, the graphic brand, a brandbook, the website, the social networks, and finally all the necessary means to carry out the
events.
Developed by
João Santos
Rafael Carreira
Scope
Graduation 3rd year / Final Course Project
Organized by
Prof.º Doutor João Neves
Prof.ºDoutor Ricardo da Silva